Uncommon Business Ideas

Top 25: What corporate America is reading, May 2011

800-CEO-READ, a leading direct supplier of book-based resources, compiles a monthly list of best-selling business books based on purchases by its corporate customers nationwide. Here are the best sellers for May 2011, plus descriptions of the Top 10.</p><p> 1. "Great Again: Revitalizing America's Entrepreneurial Leadership" by Henry R. Nothhaft, David Kline; Harvard Business Press</p><p> 2. "Today We Are Rich: Harnessing the Power of Total Confidence" by Tim Sanders; Tyndale House Publishers</p><p> 3. "Leadership Is Dead: How Influence Is Reviving It" by Jeremie Kubicek, Howard Books</p><p> 4. "Unfair Advantage: The Power of Financial Education" by Robert T. Kiyosaki; Plata Publishing</p><p> 5. "Engage!: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web (Revised and Updated)" by Brian Solis; John Wiley &#38; Sons</p><p> 6. "Surviving Your Serengeti: 7 Skills to Master Business and Life" by Stefan Swanepoel; John Wiley &#38; Sons</p><p> 7. "From Values to Action: The Four Principles of Values-Based Leadership" by Harry M. Jansen Kraemer; Jossey-Bass</p><p> 8. "The 2020 Workplace: How Innovative Companies Attract, Develop, and Keep Tomorrow's Employees Today" by Jeanne C. Meister, Karie Willyerd; HarperBusiness</p><p> 9. "Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company - and Revolutionized an Industry" by Marc Benioff, Carlye Adler; Jossey-Bass</p><p> 10. "The Thank You Economy" by Gary Vaynerchuk; HarperBusiness</p><p> 11. "Medici Effect: What Elephants and Epidemics Can Teach Us about Innovation" by Frans Johansson; Harvard Business Press</p><p> 12. "Practically Radical: Not-So-Crazy Ways to Transform Your Company, Shake Up Your Industry, and Challenge Yourself" by William C. Taylor; William Morrow</p><p> 13. "How to Market to People Not Like You: 'Know It or Blow It' Rules for Reaching Diverse Customers" by Kelly McDonald; John Wiley &#38; Sons</p><p> 14. "Energy Bus: 10 Rules to Fuel Your Life, Work, and Team with Positive Energy" by Jon Gordon; John Wiley &#38; Sons</p><p> 15. "Brilliant, Crazy, Cocky: How the Top 1% of Entrepreneurs Profit from Global Chaos" by Sarah Lacy; John Wiley &#38; Sons</p><p> 16. "Mojo: How to Get It, How to Keep It, How to Get It Back If You Lose It" by Marshall Goldsmith, Mark Reiter; Hyperion</p><p> 17. "Innovation Is Everybody's Business: How to Make Yourself Indispensable in Today's Hypercompetitive World" by Robert B. Tucker; John Wiley &#38; Sons</p><p> 18. "Strengths Finder 2.0; Tom Rath; Gallup Press</p><p> 19. "Look at More: A Proven Approach to Innovation, Growth, and Change" by Andy Stefanovich; Jossey-Bass</p><p> 20. "Adversity Paradox: An Unconventional Guide to Achieving Uncommon Business Success" by J. Barry Griswell, Bob Jennings; St. Martin's Press</p><p> 21. "Art of Woo: Using Strategic Persuasion to Sell Your Ideas" by G. Richard Shell, Mario Moussa; Penguin Books</p><p> 22. "The Go-Giver: A Little Story about a Powerful Business Idea" by Bob Burg, John David Mann; Portfolio</p><p> 23. "It's Your Ship: Management Techniques from the Best Damn Ship in the Navy" by D. Michael Abrashoff; Warner Books</p><p> 24. "Wired and Dangerous: How Your Customers Have Changed and What to Do about It" by Chip R. Bell, John R. Patterson; Berret-Koehler</p><p> 25. "Front Runners: Lap Your Competition with 10 Game-Changing Strategies for Total Business Transformation" by Mahesh Rao; BASCOM Hill Publishing Group</p><p> Descriptions of the Top Ten:</p><p> 1. "Great Again: Revitalizing America's Entrepreneurial Leadership" by Henry R. Nothhaft, David Kline; Harvard Business Press</p><p> How can America revitalize its entrepreneurial leadership? Serial entrepreneur Nothhaft takes readers inside the heart of the communities most responsible for innovation and shows how a few practical reforms can get America's economy moving again.</p><p> 2. "Today We Are Rich: Harnessing the Power of Total Confidence" by Tim Sanders; Tyndale House Publishers</p><p> What makes our lives rich, argues Sanders, New York Times-bestselling author, international speaker, and former Yahoo! executive, isn't money. It's having total confidence - confidence in God, in one's team, and in one's self.</p><p> 3. "Leadership Is Dead: How Influence Is Reviving It" by Jeremie Kubicek, Howard Books</p><p> Kubicek's own successful model of leadership shows how to influence others for the common good versus manipulating others for one's own benefit.</p><p> 4. "Unfair Advantage: The Power of Financial Education" by Robert T. Kiyosaki; Plata Publishing</p><p> In this timely new book, Robert Kiyosaki takes a new and hard-hitting look at the factors that impact people from all walks of life as they struggle to cope with change and challenges that impact their financial world.</p><p> 5. "Engage!: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web (Revised and Updated)" by Brian Solis; John Wiley &#38; Sons</p><p> "Engage!" thoroughly examines the social media landscape and how to effectively use social media to succeed in business, one network and one tool at a time.</p><p> 6. "Surviving Your Serengeti: 7 Skills to Master Business and Life" by Stefan Swanepoel; John Wiley &#38; Sons</p><p> Every day another company cuts jobs or slides into bankruptcy, forcing thousands of people into uncertainty, anxiety and a sense of helplessness. With a failing economy, even the normal tribulations of life have been intensified so that everyday hardships seem insurmountable.</p><p> 7. "From Values to Action: The Four Principles of Values-Based Leadership" by Harry M. Jansen Kraemer; Jossey-Bass</p><p> In this highly anticipated book, Harry Kraemer argues that today's business environment demands values-based leaders who, in "doing the right thing," deliver outstanding and lasting results.</p><p> 8. "The 2020 Workplace: How Innovative Companies Attract, Develop, and Keep Tomorrow's Employees Today" by Jeanne C. Meister, Karie Willyerd; HarperBusiness</p><p> "The 2020 Workplace" offers a practical game plan companies can use to transform their business; achieve compelling business results, such as increased innovation, improved customer connectedness and engaged employees; and compete more effectively in the global marketplace.</p><p> 9. "Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company - and Revolutionized an Industry" by Marc Benioff, Carlye Adler; Jossey-Bass</p><p> For the first time, Marc Benioff, the visionary founder, chairman and CEO of salesforce.com, tells how he and his team created and used new business, technology and philanthropic models tailored to this time of extraordinary change.</p><p> 10. "The Thank You Economy" by Gary Vaynerchuk; HarperBusiness</p><p> Gary Vaynerchuk is back with a bold and expansive look at the evolution of today's marketplace, revealing the essential factors defining and driving successful relationships between business and consumer.</p><p> (800-CEO-READ, a leading direct supplier of business books and other knowledge resources for businesses and organizations nationwide, is a division of Milwaukee-based Dickens Books. For complete descriptions of all books, visit http://800ceoread.com.

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